Analytics for Everything: How Knowing More Makes More Money [Webinar]

Check out this informative live VentureBeat webinar—Analytics for Everything: How Knowing More will Make More Moneyon Thursday, November 20th at 10 a.m. Pacific, 1 p.m. Eastern. Register here for free!


Business would be a lot simpler if you could predict the future. That’s not quite possible, but the right analytics tools can help you develop a better picture of your business and your customers, helping you to understand what’s likely to happen next.

Still, some companies haven’t yet taken the plunge. Perhaps they’re not sure where to start, or they don’t know the right things to track? Or maybe they have questions like how to get to the ‘why behind the buy’ to predict which products a customer is likely to buy, and when? How to ensure the data they collect is relevant, and not overwhelming the team with a blizzard of unnecessary data points? And what internal resources do they need to apply the right science behind the data?

In this free VentureBeat webinar—sponsored by New Relic—you can get a peek behind the curtain of some major players in analytics growth and:

  • Learn what the big guys are focusing on for growth
  • Identify key cost savings through analytics
  • Focus on the right customer data to generate new revenue potential
  • Learn which pitfalls to avoid in marketing statistics

Moderated by VentureBeat editor and analyst Wendy Schuchart, the webinar will feature insights from a pair of online marketers with extensive first-hand experience in leveraging data to grow revenue. They’ll share hard-won lessons about how they approach data to maximize customer revenue and company growth.

Barron ErnstBarron Ernst, senior director of product management at One Kings Lane, has more than 9 years experience in consumer-focused, Web-based/mobile product management spanning consumer finance, e-commerce, marketplaces, mobile, and social entertainment/gaming.

Kim MatlockKim Matlock is senior director of digital marketing and CRM at Hard Rock Café. Matlock is a 15+year veteran in technology, sales, and marketing with a specialization in digital media and conversational consumer engagement with experience managing teams 500 or more people, a $100+ million sales track record, experience managing profitable businesses, creating and executing global marketing programs. A social media thought leader, she has led award winning Web and mobile implementations.

Analytics for Everything: How Knowing More will Make More Money, starts promptly at 10 a.m. Pacific Time, 1 p.m. Eastern Time, on Thursday, November 20th. Register now for free!'

Fredric Paul (aka The Freditor) is Editor in Chief for New Relic. He's an award-winning writer, editor, and content strategist who has held senior editorial positions at ReadWrite,, InformationWeek, CNET, Electronic Entertainment, PC World, and PC|Computing. His writing has appeared in MIT Technology Review, Omni, Conde Nast Traveler, and Newsweek, among other places. View posts by .

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