Music, movies, television, games, books—all forms of entertainment are going (or have already gone) digital. Consumers expect near-infinite choice as well as seamless delivery. In the notoriously challenging world of entertainment, businesses looking to meet those expectations have their work cut out balancing quantity of content with quality of service. A lapse on either front just isn’t an option.

mondia media logoThankfully, there’s Mondia Media. This Hamburg, Germany-based company is a leader in the global B2B digital entertainment market, with services in more than 100 countries and outposts in several far-flung locations, including Johannesburg and São Paulo. With customers ranging from media companies and broadcasters to telecom operators and hardware manufacturers, Mondia Media manages, distributes, and bills its wide-ranging portfolio of entertainment content from a single backend platform—worldwide and to any device.

That scalable, responsive, and open platform is Mondia Entertainment Universe. Across any type of content, it is used by brands to integrate securely with their systems and third-party providers. Generating approximately €350 million in revenue to date, its flexibility enables Mondia to deploy new features fast, keeping customers ahead of their competitors.

Too many sources

Key to the success of the platform is Mondia Media’s ability to meet service-level agreements (which dictate response times and so on) and respond rapidly to customer requests. Doing so used to mean using a wide range of disparate monitoring tools to keep the evolving environment under control.

thorsten ludtke

Thorsten Lüdtke of Mondia Media

“We were wasting an unbelievable amount of time on problem analysis because we couldn’t identify where problems were originating,” says Thorsten Lüdtke, vice president of IT operations and IT service management at Mondia Media. The issue was clear: “We had too many data sources.”

Lüdtke and his team needed to consolidate performance data so that they could spend their time actually fixing problems, rather than just finding them.

Simple and streamlined

Mondia Media found its solution in New Relic. Since deploying New Relic APM and New Relic Browser, the company has begun aggregating performance data into monthly reports for customers and generally simplifying customer experience management. This process is streamlined by the New Relic mobile app, which helps IT ops respond to alerts much faster than ever before.

“New Relic won us over completely,” says Lüdtke. “Here, we had finally found a way to identify performance problems quickly and proactively, and then correct them. What’s more, we could also identify complications during development—which meant eliminating them before rollout.”

Mondia Media’s business customers are only ever as satisfied as the customers who access their content. By reducing problem analysis time, New Relic helps the company achieve B2B success that translates directly into a better end-user experience—good news for all involved.

Critical tool

Going forward, New Relic is set to continue as a critical daily tool for Mondia Media employees around the globe. By allowing the company to conduct performance tests while new services are under development, it facilitates rapid rollout of the kinds of high-performance products on which Mondia’s reputation is built.

And the proactive troubleshooting that New Relic enables means operations staff can keep those new products running just as smoothly as their customers demand—and expect.

Watch the Mondia Media customer video below (in German with English subtitles):


Be sure to read the full Mondia Media case study.


Global entertainment image courtesy of

B.J. Hinshaw is a freelance writer based in Northern California. View posts by .

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