An exciting new feature in New Relic Browser has just gone GA—Filterable Geography!

When New Relic announced our Analytics Everywhere strategy at FutureStack 2015, we talked about embedding multi-dimensional analysis of unaggregated, New Relic Insights-type data in all our products. New Relic APM’s Advanced Error Analytics was made available in December. Today, we’re releasing New Relic Browser’s Filterable Geography feature (earlier referred to as “Geo Analytics”) as the second Analytics Everywhere feature made generally available in New Relic’s suite of products.

New Relic is investing heavily in Analytics Everywhere and our Software Analytics Cloud, so our customers can have clearer views of their software’s performance as well as their customers’ experience.

Looking at Filterable Geography

New Relic’s Browser team worked long and hard to deliver a best-in-class geography feature. A new “Filterable Geography” option now appears in the left panel, next to the older “Geo” option.

filterable geography screenshot 1

[click to enlarge]

The enhancements include:

  • The ability to filter data based on the same attributes found in New Relic Insights, including Page URL, ASN Organization/Internet Service Provider, Browser Type, User Agent Operating System, Session, and more.
  • A much-improved interactive map that lets you graphically view high-traffic areas at the country, region, or city level.

filterable geography screenshot 2

  • Availability of network timing data, including DNS Lookup Duration, Connection Establishment Duration, and Secure Handshake Duration.
  • A user-friendly filtering and faceting interface that lets you drill down on data and attributes with simple pull-down menus and clicks.

filterable geography screenshot 3

(A note about geography and networks: When we talk about geography and location above, we mean the latitude and longitude of the postal code where the Autonomous System Network (ASN) is registered, which can vary significantly from a user’s actual location.)

Filterable Geography use cases

Filterable Geography is a flexible tool that can be used to investigate a wide variety of issues, such as guiding application tuning efforts, supporting business decisions, and investigating network issues. Let’s take a look at three use cases.

Guide application tuning efforts

Development teams can use Filterable Geography to help guide and prioritize development and enhancement efforts. With Filterable Geography, you can:

  • Investigate page-load performance around the world, and drill down to the city level with just the click of a mouse.
    How-to: Click the drop-down menu, select Average Page Load Time
  • Drill down into the performance of specific pages by URL.
    How-to: Click the drop-down menu, select Average Page Load Time, then Filter By: Page URL
  • Take a look at page load performance on mobile devices or other browser types.
    How-to: Click the drop-down menu, select Average Page Load Time, then Filter By: Device type

Support business decisions

Operations, business, and development teams can use Filterable Geography to highlight business or operational issues and support business decisions. For example, you can:

  • Identify the areas of the application (by page URLs) most used in each region.
    How-to: Click the drop-down menu, select Page Load Count, then Filter By: Page URL and select the URLs you’re interested in
  • Identify if you have regions with large numbers of mobile users.
    How-to: Click the drop-down menu, select Page Load Count, then Filter By: Device Type and select device types you’re interested in
  • Identify regions where low market penetration may be tied to application performance.
    How-to: Click the drop-down menu and compare results for Average Page Load Time and Page Load Count

Investigate network issues

Operations teams can use Filterable Geography to identify and address network issues, including:

  • View ASN/ISP performance by geography. That information would let you reach out to any poorly performing ASNs.
    How-to: Click the drop-down menu, select Average Page Load Time, and Filter By: ASN or ASN Organization
  • Establish better peering agreements and host your application in the right location, next to the right networks.
  • Measure the impact of SSL changes and improvements to overall page load performance.

Try out the new Filterable Geography feature yourself! It’s available today for all New Relic Browser Pro customers.

For more information visit


Globe image courtesy of

Michael Kelly is an engineering manager at New Relic. View posts by .

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